Apr 11, 2021
I discuss the origins of psychology/psychiatry and its effect on the world we live in today.
The book contains Ellul's theories about the nature of propaganda to adapt the individual to a society, to a living standard, and to an activity aiming to make the individual serve and conform.
"Differences in political regimes matter little; differences in social levels are more important; and most important is national self-awareness. Propaganda is a good deal less the political weapon of a regime (it is that also) than the effect of a technological society that embraces the entire man and tends to be a completely integrated society. Propaganda stops man from feeling that things in society are oppressive and persuades him to submit with good grace."
The aim of modern propaganda is no longer to modify ideas, but to provoke action. It is no longer to change adherence to a doctrine, but to make the individual cling irrationally to a process of action. It is no longer to transform an opinion but to arouse an active and mythical belief."
The central concept defining a technological society is technique. Technique is different from machines, technology, or procedures for attaining an end. "In our technological society, technique is the totality of methods rationally arrived at and having absolute efficiency (for a given stage of development) in every field of human activity."